Alice Gordon case study

PR Intern: The Spa PR Company and W Communications
BA English Literature, 2018

Alice completed two PR based internships, The Spa PR Company being a beauty/wellness communications agency and W Communications being one of the biggest PR agencies in the country, managing brands such as V Festival, Ben and Jerrys, Moet and more.

The Spa PR Company

I co-organised an event with well-known bloggers during which we managed to sell and promote a variety of products. We received lots of social media coverage and some print coverage in magazines such as Cosmo and Glamour.

W Communications

My main achievement with this internship was working alongside drinks company Aperol with a summer promotional series which involved organising a venue, promoting via social media, taking photos of the event (which featured in the Daily Mail) and more.

Alice Gordon

BA English Literature, 2018

“With PR, like many careers, experience is absolutely crucial in breaking into the industry, without a variety of work experience, employers simply won’t hire you. I am incredibly fortunate to have worked with two of the best known names in the industry which will look fantastic on my CV”


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