Our brand reflects our values and differentiates us from our competitors. Through our visual identity and tone of voice, we demonstrate that we are the University of Birmingham. Whether you’re representing the University overseas, welcoming visitors to our campus or producing communications for your stakeholders; here is everything you will need to represent the University’s visual identity and tone of voice correctly.
Our refreshed identity will provide a clear, compelling, and consistent voice and image for the University, underpinning the ambition in our 2030 Strategic Framework to become a Global Top 50 institution.
More than just a logo or a colour palette, UoB’s reputation and identity is about our people, our purpose and values and the quality of the work we do. You will be able to find logo guidelines, presentation templates and guidance in our new Brand Portal.
Brand Portal