Shape the future with the Ad Alta Pathway Design Challenge
Inspired by the University of Birmingham motto “Per Ardua Ad Alta” (“Through Effort to High Things”), the Ad Alta Pathway is at the core of a bold new Birmingham curriculum. a journey designed to help you grow, thrive and reach new heights in your studies, careers and lives.
We’re inviting you to create a striking visual identity for Canvas that captures the spirit of the Ad Alta Pathway. This is your chance to leave a lasting mark on the University.
What’s in it for you?
- £500 prize
- A chance to collaborate with the University’s Digital Education team
- Your work showcased across campus and online
- Real impact on the student experience for years to come
What we’re looking for:
A concept with a set of illustrations that bring the Ad Alta Pathway to life across campus and online. Your submission should include:
- One main illustration representing the Ad Alta Pathway as a whole.
- Three supporting illustrations, each depicting a stage of the undergraduate pathway: Discover, Challenge, Create.
- A short explanation of the concept behind your design.
- Designs should align with the University of Birmingham Brand Guidelines.
How to submit
You must submit a PowerPoint slide deck of no more than 6 slides, including the title slide, with an overview of your design concept and the illustrations. Feel free to work solo or as a team!
Submit your slide deck using the Ad Alta Pathway Student Design Challenge submission form.
The deadline to submit is Friday 12 June.
For more information, attend the briefing session online on Wednesday 13 May, 17:00.
This isn’t just a design brief, but an opportunity to shape how future UoB students experience their journey here.
Good luck!