Become a Student Content Shaper

Our Student Content Shapers (SCS) are a group of creative students who we hire to make authentic content about life at the University of Birmingham. Through TikTok trends, YouTube vlogs, day in the life Reels and the hottest blogs, our Content Shapers bring you relatable, informative, funny and inspirational content to help you through your uni years. 

You may have seen some of our Student Content Shapers online showcasing the jam-packed schedule of activities during Welcome, sharing their student hacks, blogging about exploring Birmingham outside of campus, or even interviewing fellow students including where they think fictional characters would study on campus. 

Whether you’re an undergraduate, commuter student, postgraduate, international student, distance learner or mature student, this is your chance to join the group and show us student life through your eyes. Working with the university's Student Communications Team, you'll have the opportunity to capture and create a range of content and get paid for it.

Learn more about becoming a Student Content Shaper to help our student community navigate life at UoB.

Is this a paid role?

As a Student Content Shaper, you’ll be paid for each piece of content you create and submit or task that you participate in (for example, taking part in a professional photoshoot or even switching on the campus Christmas lights!).

You'll be paid on an hourly basis. So, for example, if a Reel takes you three hours to create and edit, you'll be paid for those three hours. 

Your role will be employed through the University’s casual recruitment agency Worklink. This means that you can earn some extra cash during your time as a student but with some flexibility to fit around your studies. 

Although this a flexible role, all Student Content Shapers will be required to create a minimum of two pieces of content per assignment (more below). 

What skills do I need?

We're looking to recruit enthusiastic students who are comfortable in front of a camera, familiar with social media platforms such as Instagram and TikTok, and have the initiative to create helpful, engaging, and fun content with us. 

You'll also need to have:

  • a genuine interest in content creation
  • a positive attitude and approach to the role and working with others
  • knowledge of emerging social media trends
  • good time management.

Video editing experience is ideal but not essential. You'll receive regular support from the Student Communications Team as well as other Student Content Shapers. Training will also be available throughout the year but there are lots of great resources and tutorials online which we recommend you look at in your leisure. 

What type of content can I create?

As current students, you have the best insight into student life, and we encourage you to bring your own ideas to the table. These can be short-form videos (such as Reels and TikToks), longer-form videos (YouTube) and written blogs. 

Some of our favourite topics and themes include:

  • Day in the Life vlogs
  • Your favourite places on campus or in Birmingham
  • Asking other students on campus for the opinions 
  • Study with me content
  • Hacks and How Tos

Alongside your ideas, we share content suggestions through 'briefs'. 

Our briefs are a detailed document of what we're looking for in terms of content, for what platform and how many hours it may take you. You can then express your interest in taking one of those briefs to create. 

Two girls, one in a green jumper and one in a black coat, film a video in front of Old Joe.

As Content Shapers, we'll mainly communicate and share briefs with you through Microsoft Teams. You'll also be added into a closed WhatsApp group with other Student Content Shapers to share ideas, discuss briefs or support each other with content creation. 

Although our students prefer using their camera phones for recording videos, we have a range of equipment that you can borrow to support with content creation. For example, wireless microphones, tripods, selfie sticks and ring lights. 

Is this a permanent role?

As this is a casual role through Worklink, there are restrictions in place to ensure your studies come first. 

Once you're recruited, you'll be contracted to work for 13 weeks - your hiring manager will give you your start and finish dates for your assignment. 

During these 13 weeks, you're expected to contribute a minimum of 2 pieces of content and be active in responding to communications through Teams, emails and WhatsApp.

After your 13 weeks, you'll then have to take a mandatory 6 week break due to your contract requirements with Worklink before you can resume the same role. 

Don't worry, the Student Communications Team will communicate with you regularly to ensure your sticking to your contract requirements, so you can keep making fantastic content for UoB.

Sounds good, how can I apply?

Although we currently have a group of Student Content Shapers, we're always looking for more creative students from all backgrounds, programmes, and levels of study to apply in the new academic year, so you can help us place the student voice at the heart of communications at UoB. 

We're currently hiring! Apply now to become a Student Content Shaper through Worklink. Closing date for applications is Thursday 8 October, 11.59pm so don't miss out. Please note, if successful, you'll be offered an online interview in October. Hired students will need to be available to attend a training session on Wednesday 4 November (times TBC) and to complete their Right To Work check - both on campus. 

We will be accepting applications from all current students (undergraduate and postgraduate). Please note, if you are a Postgraduate Taught student who will be finishing their course and graduating in winter, then we won't be able to accept your application as the role is for the full academic year. 

if successful, you'll be offered an online interview in October. Hired students will need to be available to attend a training session on Wednesday 4 November (times TBC) and to complete their Right To Work check - both on campus. 

What's it actually like being a Student Content Shaper?

 Hear from some of our Student Content Shapers

A group of students pose for a selfie by the UoB crests on main campus.

“Being an SCS has truly been the highlight during my time at University! I’ve been able to be creative in my work, yet make an impact for students to feel seen or spread awareness about news around UoB! I’ve met some of my best friends here who share similar passions for content creation, and honestly, the SCS team is extremely friendly and kind! – Mahina Wong, BA Drama and Theatre Arts  
"I love the freedom to create content which is real about life at UoB: honest and unvarnished. Plus, getting the chance to work collaboratively with the other brilliant team members gives me such amazing levels of creative energy. Whatever the outline brief, I always smile at the chance to make it come alive — the chance to make a difference." – Robin Lapwood, PhD Practical Theology
 
“Coming into this role as a beginner, with only a small personal channel and limited experience  I’ve learned so much already and continue to grow with each project. I really value the supportive and motivating environment and also how flexible it is” – Anagh Chakraborty, MA English Literature
 

 

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