Our brand reflects our values and differentiates us from our competitors. Through our visual identity and tone of voice, we demonstrate that we are the University of Birmingham. Whether you’re representing the University overseas, welcoming visitors to our campus or producing communications for your stakeholders; here is everything you will need to represent the University’s visual identity and tone of voice correctly.
University logos and guidelines
University logo files and how to use the logo correctly
New logo requests and logo guidance for Institutes, Centres, Schools, Colleges, Divisions, projects, groups, events
Guidelines on the consistent use of the University of Birmingham brand alongside other external brands and/or logos.
Essential resources, templates and tools
Presentations, facts, films and photographs to help you showcase the University
Standard Word documents and event templates
How your email signature should look
Key information to help you celebrate the University's contribution to the Games
A series of visuals to bring the University’s values to life
Technical guidelines for marketing and communications
Guidance for producing innovative video content with a consistent brand identity
Using and downloading the University fonts
Guidance for working on the website, Intranet, social media and CRM
Resources and information for undergraduate recruitment, marketing and outreach
Build your digital footprint and enhance your online research profile and reputation
Further information
If you have any questions related to branding that are not answered in this tookit, please contact a member of the External Relations team below:
Claire Doggett
Head of Campaigns and Reputation
+44 (0)121 415 8558
Email Claire